The future of film production
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These are crazy times, and crazy things are happening. Computers are getting better and more powerful every year. The internet is changing everything. From buying cars to writing letters to ordering online from Amazon. We’ve gotten used to that. But in recent years, something completely new has been created. Artificial intelligence.
There is a well-known saying: Software is eating the world. I think we will have to change this saying to: Artificial intelligence is eating the world. Let’s talk about graphics, let’s talk about music, let’s talk about film.
Barely three years ago, it was revolutionary to create realistic images with AI. Creative computers, how is that possible? That can’t be possible, can it? Then, about two years ago, new music programs with artificial intelligence were launched.
A short sentence, just a few words, is all it takes to generate a photo. I need a picture of a cat flying on an airplane. A few seconds and the photo is ready.
A car designed by Leonardo da Vinci. As requested, here is the result.
Want some new music? How about a pop song about the joy of eating pizza? One minute later and the song is ready. For those with strong nerves, here is the result:
An intro for an exciting science fiction film, with dramatic film music, an entire orchestra. Of course, gladly, no problem. Here is the piece of music:
And it never ends. Video is now all the rage. One or two clicks of the mouse and a minute later the video is ready. The biggest computer companies are racing to produce ever better videos. In higher resolution, with sound, with a choice of camera angles. More, faster, better.
New or revised versions appear almost every month. The question is: Where is this all leading? What is the goal? Will computers be able to produce entire films in the future? Some think this is impossible. Others say it will take at least 10 years, but maybe only five.
The clock is ticking. The computers are calculating. The algorithms are being rewritten. Millions and millions are being invested. How much longer? How much longer will films be created in the traditional way? Will there even be film productions in 10 years? Why spend $100 million when a team of 10 people can generate a film on a computer?
Probably both will exist in the future. Computer films and real films. As always, the audience will decide. Perhaps in the end, it’s not about whether a film is generated or real, but simply whether it’s a good film or a bad film. We should probably focus on that too. On good films, exciting stories, and emotions.
Despite film, there are still theaters, musicals, and stand-up comedy clubs. There are still concerts and live events. Even vinyl records, they say, are making a comeback.
In 10 years, little Timmy will have his new science fiction film created on his smartphone, and in 10 years, new films will be shot in Hollywood.
Both will ask themselves the same question: How can I make a good film?
That’s all that matters.
